We want to get a clear, easy to use and confortable desing for this site. Our client left us play a little with the features. So, he got more that he paid and we experimented with some new stuff.
We choosed Drupal 6 becasue we wanted a dinamyc and scalable site, with many configuration options. The desing is as clear as possible and everything has the same objetive: focus on the products. But, in the backend there are a complete users administration app.
In the other hand, we tried to get a smartphone version with its own look and feel, close to a standalone app.