Villa Milani, one of the best small luxury hotels in Italy, near Spoleto in Umbria.
A luxury hotel like Villa Milani needs a website to attract the right visitors target and drives them towards the hotel reservation.
Analysis of information architecture and choosing the best keywords for targeting Villa Milani's potential customers, revision of texts (SEO copyediting), creation of new pages to target search (SEO copywriting), we reconstruct the website to make it the main sales channel for the historic residence.
The website is constantly monitored through access statistics analysis (Web Analytics) and reports on the ranking of the chosen keywords (Web Ranking), so that it is possible to enable web-marketing actions that can improve the results obtained.